Ayelet Fishbach
Ayelet Fishbach
Professor of Behavioral Science and Marketing, University of Chicago
Verified email at - Homepage
Cited by
Cited by
A theory of goal systems
AW Kruglanski, JY Shah, A Fishbach, R Friedman, WY Chun, ...
The motivated mind, 207-250, 2018
Leading us not into temptation: Momentary allurements elicit overriding goal activation.
A Fishbach, RS Friedman, AW Kruglanski
Journal of personality and social psychology 84 (2), 296, 2003
Goals as excuses or guides: The liberating effect of perceived goal progress on choice
A Fishbach, R Dhar
Journal of Consumer Research 32 (3), 370-377, 2005
Counteractive self-control in overcoming temptation.
Y Trope, A Fishbach
Journal of personality and social psychology 79 (4), 493, 2000
The goal construct in social psychology.
A Fishbach, MJ Ferguson
The Guilford Press, 2007
Self-control in action: implicit dispositions toward goals and away from temptations.
A Fishbach, JY Shah
Journal of personality and social psychology 90 (5), 820, 2006
Subgoals as substitutes or complements: the role of goal accessibility.
A Fishbach, R Dhar, Y Zhang
Journal of personality and social psychology 91 (2), 232, 2006
The Pitfall of Experimenting on the Web: How Unattended Selective Attrition Leads to Surprising (yet False) Research Conclusions
H Zhou, A Fishbach
Journal of Personality and Social Psychology 111, 493-504, 2016
Dynamics of self-regulation: How (un) accomplished goal actions affect motivation.
M Koo, A Fishbach
Educational Publishing Foundation 1 (S), 73, 2014
Mechanisms of motivation–cognition interaction: challenges and opportunities
TS Braver, MK Krug, KS Chiew, W Kool, JA Westbrook, NJ Clement, ...
Cognitive, Affective, & Behavioral Neuroscience 14, 443-472, 2014
Attentional priming effects on creativity
RS Friedman, A Fishbach, J Förster, L Werth
Creativity research journal 15 (2-3), 277-286, 2003
Be better or be merry: how mood affects self-control.
A Fishbach, AA Labroo
Journal of personality and social psychology 93 (2), 158, 2007
How positive and negative feedback motivate goal pursuit
A Fishbach, T Eyal, SR Finkelstein
Social and Personality Psychology Compass 4 (8), 517-530, 2010
Self-control: A function of knowing when and how to exercise restraint
KOR Myrseth, A Fishbach
Current Directions in Psychological Science 18 (4), 247-252, 2009
How to measure motivation: A guide for the experimental social psychologist
M Touré‐Tillery, A Fishbach
Social and Personality Psychology Compass 8 (7), 328-341, 2014
When healthy food makes you hungry
SR Finkelstein, A Fishbach
Journal of Consumer Research 37 (3), 357-367, 2010
Emotional transfer in goal systems
A Fishbach, JY Shah, AW Kruglanski
Journal of Experimental Social Psychology 40 (6), 723-738, 2004
The dilution model: how additional goals undermine the perceived instrumentality of a shared path.
Y Zhang, A Fishbach, AW Kruglanski
Journal of personality and social psychology 92 (3), 389, 2007
The dynamics of self-regulation
A Fishbach, Y Zhang, M Koo
European Review of Social Psychology 20 (1), 315-344, 2009
The substitutability of external control and self-control
A Fishbach, Y Trope
Journal of Experimental Social Psychology 41 (3), 256-270, 2005
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