Henrikki Tikkanen
Henrikki Tikkanen
A. I. Virtanen Professor of Consumer Research & Marketing, Aalto University School of Business
Verified email at aalto.fi
Cited by
Cited by
Managerial cognition, action and the business model of the firm
H Tikkanen, JA Lamberg, P Parvinen, JP Kallunki
Management decision, 2005
Corporate business model transformation and inter-organizational cognition: The case of Nokia
J Aspara, JA Lamberg, A Laukia, H Tikkanen
Long range planning 46 (6), 459-474, 2013
Business model innovation vs replication: financial performance implications of strategic emphases
J Aspara, J Hietanen, H Tikkanen
Journal of Strategic Marketing 18 (1), 39-56, 2010
Strategic management of business model transformation: lessons from Nokia
J Aspara, JA Lamberg, A Laukia, H Tikkanen
Management Decision, 2011
The role of communication in business relationships and networks
R Olkkonen, H Tikkanen, K Alajoutsijärvi
Management Decision, 2000
Competitive dynamics, strategic consistency, and organizational survival
JA Lamberg, H Tikkanen, T Nokelainen, H Suur‐Inkeroinen
Strategic Management Journal 30 (1), 45-60, 2009
Exploring virtual worlds: success factors in virtual world marketing
H Tikkanen, J Hietanen, T Henttonen, J Rokka
Management Decision, 2009
Markkinoinnin johtamisen perusteet: tehtävät, perusprosessit ja markkinointistrategia
H Tikkanen
Talentum, 2005
What counts versus what can be counted: The complex interplay of market orientation and marketing performance measurement
J Frösén, J Luoma, M Jaakkola, H Tikkanen, J Aspara
Journal of Marketing 80 (3), 60-78, 2016
Customer relationships and the small software firm: A framework for understanding challenges faced in marketing
K Alajoutsijärvi, K Mannermaa, H Tikkanen
Information & Management 37 (3), 153-159, 2000
Strategisen markkinoinnin perusteet
H Tikkanen, J Aspara, P Parvinen
Talentum, 2007
Knowledge creation and business format franchising
A Lindblom, H Tikkanen
Management Decision, 2010
Sponsorship as relationships and networks: implications for research
R Olkkonen, H Tikkanen, K Alajoutsijärvi
Corporate communications: an international journal, 2000
Relationships and project marketing success
MA Skaates, H Tikkanen, J Lindblom
Journal of Business & Industrial Marketing, 2002
The marketing strategy of a project-based firm: The Four Portfolios Framework
H Tikkanen, J Kujala, K Artto
Industrial marketing management 36 (2), 194-205, 2007
The network approach in analyzing international marketing and purchasing operations: a case study of a European SME’s focal net 1992‐95
H Tikkanen
Journal of Business & Industrial Marketing, 1998
Market orientation, innovation capability and business performance: Insights from the global financial crisis
JP Huhtala, A Sihvonen, J Frösén, M Jaakkola, H Tikkanen
Baltic Journal of Management, 2014
The concept of satisfaction in industrial markets: a contextual perspective and a case study from the software industry
H Tikkanen, K Alajoutsijärvi, J Tähtinen
Industrial Marketing Management 29 (4), 373-386, 2000
International project marketing: an introduction to the INPM approach
MA Skaates, H Tikkanen
International Journal of Project Management 21 (7), 503-510, 2003
StratMark: strateginen markkinointiosaaminen
H Tikkanen, A Vassinen
Talentum, 2009
The system can't perform the operation now. Try again later.
Articles 1–20