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Robert Boostrom
Robert Boostrom
Assistant Professor of Marketing, University of Wisconsin-Whitewater
Geverifieerd e-mailadres voor uww.edu
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The social construction of virtual reality and the stigmatized identity of the newbie
RE Boostrom Jr
Journal For Virtual Worlds Research 1 (2), 2008
582008
Enhancing class communications through segregated social networks
RE Boostrom Jr, R Kurthakoti, JH Summey
Marketing Education Review 19 (1), 37-41, 2009
212009
What makes social shoppers click? The role of social rewards in social shopping
KK Coker, RE Boostrom Jr, SA Altobello
Marketing Management Journal 24 (1), 66-79, 2014
202014
How the Smartphone is Changing College Student Mobile Content Usage and Advertising Acceptance: An IMC Perspective.
M Hanley, RE Boostrom Jr
International Journal of Integrated Marketing Communications 3 (2), 2011
182011
Watch out: Themes in timepiece communities of counterfeit consumption
TM Key, RE Boostrom Jr, MT Adjei, DA Campbell
Journal of Consumer Behaviour 12 (4), 307-317, 2013
172013
Plenty of attitude: evaluating measures of attitude toward the site
R Boostrom, SK Balasubramanian, JH Summey
Journal of research in interactive marketing 7 (3), 201-215, 2013
142013
Enhancing classroom effectiveness through social networking tools
R Kurthakoti, RE Boostrom, JH Summey, DA Campbell
Marketing Education Review 23 (3), 251-264, 2013
92013
Virtual commerce
SA Nasco, RE Boostrom, KK Coker
Encyclopedia of e-business development and management in the global economy …, 2010
32010
AN HONEST DISCUSSION ABOUT LIES: HOW COMPONENTS OF A SELLER’S LIES CAN IMPACT CUSTOMER RELATIONSHIP COMMITMENT.
N BUTSKI, RE BOOSTROM JR, R BONDS
Marketing Management Journal 32 (1), 2022
12022
The effect of 3D virtual environments on consumer perceptions and purchase intent
RE Boostrom Jr
Southern Illinois University at Carbondale, 2010
12010
Class Communication Options: Making the Most of Web-Based Tools
J Robert E. Boostrom
Journal of Advertising Education 15 (1), 30-36, 2011
2011
Symbolic interaction in brand equity theory: The Ford Mustang as an abstract object
RE Boostrom Jr
University of Missouri-Kansas City, 2004
2004
WHAT MAKES SOCIAL SHOPPERS CLICK? A CONCEPTUAL MODEL OF THE ROLE OF SOCIAL SHOPPING REWARDS
KK Coker, RE Boostrom Jr, SA Altobello
Staying Current with Media & Millennials, 49, 0
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Artikelen 1–13