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Hans Hoeken
Hans Hoeken
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Identification as a mechanism of narrative persuasion
A De Graaf, H Hoeken, J Sanders, JWJ Beentjes
Communication research 39 (6), 802-823, 2012
7242012
Overtuigende teksten. Onderzoek en ontwerp
H Hoeken, JMA Hornikx, LGMM Hustinx
Bussum: Coutinho, 2009
4182009
Characteristics of narrative interventions and health effects: A review of the content, form, and context of narratives in health-related narrative persuasion research
A Graaf, J Sanders, H Hoeken
Review of communication research 4, 88-131, 2016
3132016
Story perspective and character similarity as drivers of identification and narrative persuasion
H Hoeken, M Kolthoff, J Sanders
Human communication research 42 (2), 292-311, 2016
2432016
Het ontwerp van overtuigende teksten. Wat onderzoek leert over effectieve reclame en voorlichting
H Hoeken
Bussum: Coutinho, 1998
225*1998
Suspense, curiosity, and surprise: How discourse structure influences the affective and cognitive processing of a story
H Hoeken, M Van Vliet
Poetics 27 (4), 277-286, 2000
2142000
The role of dimensions of narrative engagement in narrative persuasion
A De Graaf, H Hoeken, J Sanders, H Beentjes
Communications. The European Journal of Communication Research 34 (4), 385-405, 2009
2102009
Puns, relevance and appreciation in advertisements
M Van Mulken, R Van Enschot-van Dijk, H Hoeken
Journal of pragmatics 37 (5), 707-721, 2005
1762005
The role of identification and perception of just outcome in evoking emotions in narrative persuasion
H Hoeken, J Sinkeldam
Journal of Communication 64 (5), 935-955, 2014
1692014
Anecdotal, statistical, and causal evidence: Their perceived and actual persuasiveness
H Hoeken
Argumentation 15, 425-437, 2001
1662001
When is statistical evidence superior to anecdotal evidence in supporting probability claims? The role of argument type
H Hoeken, L Hustinx
Human Communication Research 35 (4), 491-510, 2009
1432009
Issue-relevant thinking and identification as mechanisms of narrative persuasion
H Hoeken, KM Fikkers
Poetics 44, 84-99, 2014
1402014
Evoking and measuring identification with narrative characters–A linguistic cues framework
K Van Krieken, H Hoeken, J Sanders
Frontiers in psychology 8, 274146, 2017
1312017
Instructieve teksten. Analyse, ontwerp en evaluatie
A Maes, MMN Ummelen, H Hoeken
Couthino, 1996
1111996
Cultural differences in the persuasiveness of evidence types and evidence quality
J Hornikx, H Hoeken
Communication Monographs 74 (4), 443-463, 2007
1092007
Using message form to stimulate conversations: The case of tropes
H Hoeken, P Swanepoel, E Saal, C Jansen
Communication Theory 19 (1), 49-65, 2009
1002009
The influence of negative newspaper publicity on corporate image in the Netherlands
J Renkema, H Hoeken
The Journal of Business Communication (1998) 35 (4), 521-535, 1998
881998
International advertising in Western Europe: Should differences in uncertainty avoidance be considered when advertising in Belgium, France, the Netherlands and Spain?
H Hoeken, C Van den Brandt, R Crijns, N Domínguez, B Hendriks, ...
The Journal of Business Communication (2003) 40 (3), 195-216, 2003
872003
Rhetoric in advertising: Attitudes towards verbo-pictorial rhetorical figures
R Van Enschot, H Hoeken, M Van Mulken
Information Design Journal 16 (1), 35-45, 2008
742008
Targeting implicit approach reactions to snack food in children: Effects on intake.
F Folkvord, H Veling, H Hoeken
Health Psychology 35 (8), 919, 2016
732016
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Artikelen 1–20