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Dr. Basharat Naeem
Dr. Basharat Naeem
Assistant Professor of COMSATS University, Islamabad
Verified email at cuilahore.edu.pk - Homepage
Title
Cited by
Cited by
Year
Job satisfaction and organizational commitment of university teachers in public sector of Pakistan
ME Malik, S Nawab, B Naeem, RQ Danish
International journal of business and management 5 (6), 17, 2010
5702010
Towards understanding controversy on Herzberg theory of motivation
ME Malik, B Naeem
World Applied Sciences Journal 24 (8), 1031-1036, 2013
1042013
Brand image: Past, present and future
ME Malik, B Naeem, M Munawar
Journal of Basic and Applied Scientific Research 2 (12), 13069-13075, 2012
962012
Impact of perceived organizational justice on organizational commitment of faculty: Empirical evidence from Pakistan
ME Malik, B Naeem
Interdisciplinary Journal of Research in Business 1 (9), 92-98, 2011
882011
Role of spirituality in job satisfaction and organizational commitment among faculty of institutes of higher learning in Pakistan
EM Muhammad, N Basharat
African journal of business management 5 (4), 1236-1244, 2011
782011
Creativity as mediator for intrinsic motivation and sales performance
MA Bodla, B Naeem
Creativity Research Journal 26 (4), 468-473, 2014
502014
Impact of perceived service quality on banking customers’ loyalty
ME Malik, B Naeem, Z Arif
Interdisciplinary Journal of contemporary research in Business 3 (8), 637-645, 2011
502011
Role of perceived organizational justice in job satisfaction: Evidence from higher education institutions of Pakistan
ME Malik, B Naeem
Interdisciplinary journal of contemporary research in business 3 (8), 662-673, 2011
472011
How do service quality perceptions contribute in satisfying banking customers
BA Naeem, ZO Arif
Interdisciplinary Journal of Contemporary Research in Business 3 (8), 646-653, 2011
462011
Hotel service quality and brand loyalty
ME Malik, B Naeem, AM Nasir
Interdisciplinary journal of contemporary research in business 3 (8), 621-629, 2011
432011
How do workplace spirituality and organizational citizenship behaviour influence sales performance of FMCG sales force
ME Malik, B Naeem, BB Ali
Interdisciplinary Journal of Contemporary Research in Business 3 (8), 610-620, 2011
392011
Aaker’s brand personality framework: A critical commentary
EM Malik, B Naeem
World Applied Sciences Journal 24 (7), 895, 2013
382013
Developments on balanced scorecard: a historical review
I Abdullah, T Umair, Y Rashid, B Naeem
World Applied Sciences Journal 21 (1), 134-141, 2013
332013
Impact of service quality on brand image: Empirical evidence from hotel industry
EM Malik, B Naeem, AM Nasir
Interdisciplinary journal of contemporary research in business 3 (8), 630-636, 2011
322011
What satisfies pharmaceutical sales-force in Pakistan
MA Bodla, B Naeem
The International Journal of Knowledge, Culture, & Change Management 8, 152-163, 2008
312008
Motivational preferences of pharmaceutical salesforce: Empirical evidence from Pakistan
ME Malik, B Naeem
Pakistan economic and social review, 19-30, 2009
292009
Relevance of Herzberg’s theory to pharmaceutical salesforce in Pakistan
B Bodla, M. A., & Naeem
The International Journal of Knowledge, Culture, & Change Management: Annual …, 2008
26*2008
Miles and Snow strategy typology: a critical commentary
ME Malik, B Naeem
Interdisciplinary Journal of Contemporary Research in Business 3 (4), 805-812, 2011
182011
Interrelationship between customer based brand equity constructs: empirical evidence from hotel industry of Pakistan
ME Malik, B Naeem
Interdisciplinary journal of contemporary research in business 3 (4), 795-804, 2011
182011
How does customer satisfaction nurture brand loyalty? Empirical Examination of brand trust as partial mediator
ME Malik, B Naeem, M Munawar
Journal of basic and applied scientific research 3 (11), 500-507, 2013
162013
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