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MELISSA BUBLITZ
MELISSA BUBLITZ
Professor Consumer Science, University of Wisconsin-Madison
Verified email at wisc.edu - Homepage
Title
Cited by
Cited by
Year
Why did I eat that? Perspectives on food decision making and dietary restraint
MG Bublitz, LA Peracchio, LG Block
Journal of Consumer Psychology 20 (3), 239-258, 2010
2332010
Promoting positive change: Advancing the food well-being paradigm
MG Bublitz, LA Peracchio, AR Andreasen, J Kees, B Kidwell, EG Miller, ...
Journal of Business Research 66 (8), 1211-1218, 2013
1702013
Applying industry practices to promote healthy foods: An exploration of positive marketing outcomes
MG Bublitz, LA Peracchio
Journal of Business Research 68 (12), 2484-2493, 2015
1152015
Hunger and food well-being: advancing research and practice
MG Bublitz, J Hansen, LA Peracchio, S Tussler
Journal of Public Policy & Marketing 38 (2), 136-153, 2019
812019
Together we rise: How social movements succeed
G Nardini, T Rank‐Christman, MG Bublitz, SNN Cross, LA Peracchio
Journal of Consumer Psychology 31 (1), 112-145, 2021
782021
Transformative stories: A framework for crafting stories for social impact organizations
MG Bublitz, JE Escalas, LA Peracchio, P Furchheim, SL Grau, A Hamby, ...
Journal of Public Policy & Marketing 35 (2), 237-248, 2016
682016
The sounds of the marketplace: The role of audition in marketing
J Meyers-Levy, MG Bublitz, LA Peracchio
Sensory marketing, 137-156, 2011
642011
The quest for eating right: Advancing food well-being
MG Bublitz, LA Peracchio, AR Andreasen, J Kees, B Kidwell, EG Miller, ...
Journal of Research for Consumers, 1, 2011
622011
Food access for all: Empowering innovative local infrastructure
MG Bublitz, LA Peracchio, CA Dadzie, JE Escalas, J Hansen, M Hutton, ...
Journal of Business Research 100, 354-365, 2019
512019
Rise up: Understanding youth social entrepreneurs and their ecosystems
MG Bublitz, LN Chaplin, LA Peracchio, AD Cermin, M Dida, JE Escalas, ...
Journal of Public Policy & Marketing 40 (2), 206-225, 2021
452021
Collaborative art: A transformational force within communities
MG Bublitz, T Rank-Christman, L Cian, X Cortada, A Madzharov, ...
Journal of the Association for Consumer Research 4 (4), 313-331, 2019
382019
Block (2010),“Why Did I Eat That
MG Bublitz, LA Peracchio, G Lauren
Perspectives on Food Decision Making and Dietary Restraint,” Journal of …, 0
38
Pandemic reveals vulnerabilities in food access: confronting hunger amidst a crisis
MG Bublitz, N Czarkowski, J Hansen, LA Peracchio, S Tussler
Journal of Public Policy & Marketing 40 (1), 105-107, 2021
352021
A sweet romance: Divergent effects of romantic stimuli on the consumption of sweets
X Yang, H Mao, L Jia, MG Bublitz
Journal of Consumer Research 45 (6), 1213-1229, 2019
252019
Scaling social impact: Marketing to grow nonprofit solutions
G Nardini, MG Bublitz, C Butler, S Croom-Raley, J Edson Escalas, ...
Journal of Public Policy & Marketing 41 (3), 254-276, 2022
212022
20 Cultural Diversity and Marketing: The Multicultural Consumer
LA Peracchio, MG Bublitz, D Luna
The oxford handbook of multicultural identity, 438, 2014
142014
Flavor halos andconsumer perceptions offood healthfulness
N Pham, M Morrin, MG Bublitz
European Journal of Marketing 53 (4), 685-707, 2019
112019
Activity in the classroom: Interventions to increase activity and help fight childhood obesity
MG Bublitz, J Rhodes
Journal of Childhood Obesity 2 (1), 3, 2017
102017
Plant power: SEEDing our future with plant‐based eating
MG Bublitz, JR Catlin, AC Jones, L Lteif, LA Peracchio
Journal of Consumer Psychology 33 (1), 167-196, 2023
72023
Stronger together: Developing research partnerships with social impact organizations
MG Bublitz, LA Peracchio, B Davis, JE Escalas, J Hansen, EG Miller, ...
Journal of Consumer Affairs 56 (3), 1028-1045, 2022
62022
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