Ron Shachar
Ron Shachar
Professor of marketing and economics, Arison School of Business
Verified email at idc.ac.il
Title
Cited by
Cited by
Year
Voting may be habit‐forming: evidence from a randomized field experiment
AS Gerber, DP Green, R Shachar
American journal of political science 47 (3), 540-550, 2003
8202003
Follow the leader: Theory and evidence on political participation
R Shachar, B Nalebuff
American Economic Review 89 (3), 525-547, 1999
4951999
On brands and word of mouth
MJ Lovett, R Peres, R Shachar
Journal of marketing research 50 (4), 427-444, 2013
4932013
Habit formation and political behaviour: Evidence of consuetude in voter turnout
DP Green, R Shachar
British Journal of Political Science, 561-573, 2000
3312000
Spatial competition in the network television industry
RL Goettler, R Shachar
RAND Journal of Economics, 624-656, 2001
1682001
Advertising, the matchmaker
BN Anand, R Shachar
The RAND Journal of Economics 42 (2), 205-245, 2011
1522011
Targeted advertising as a signal
BN Anand, R Shachar
QME 7 (3), 237-266, 2009
1402009
Brands: The opiate of the nonreligious masses?
R Shachar, T Erdem, KM Cutright, GJ Fitzsimons
Marketing Science 30 (1), 92-110, 2011
1292011
Brands as beacons: A new source of loyalty to multiproduct firms
BN Anand, R Shachar
Journal of marketing Research 41 (2), 135-150, 2004
127*2004
The asymmetric information model of state dependence
NV Moshkin, R Shachar
Marketing Science 21 (4), 435-454, 2002
118*2002
Cast demographics, unobserved segments, and heterogeneous switching costs in a television viewing choice model
R Shachar, JW Emerson
Journal of Marketing Research 37 (2), 173-186, 2000
1132000
Advertising and consumers' communications
D Kuksov, R Shachar, K Wang
Marketing Science 32 (2), 294-309, 2013
1052013
The risk reduction role of advertising
D Byzalov, R Shachar
Quantitative Marketing and Economics 2 (4), 283-320, 2004
922004
How certain is the uncertainty effect?
O Rydval, A Ortmann, S Prokosheva, R Hertwig
Experimental Economics 12 (4), 473-487, 2009
64*2009
The effectiveness and targeting of television advertising
R Shachar, BN Anand
Journal of Economics & Management Strategy 7 (3), 363-396, 1998
641998
Party loyalty as habit formation
R Shachar
Journal of Applied Econometrics 18 (3), 251-269, 2003
622003
A data set of brands and their characteristics
M Lovett, R Peres, R Shachar
Marketing Science 33 (4), 609-617, 2014
472014
Marketing and politics: Models, behavior, and policy implications
BR Gordon, MJ Lovett, R Shachar, K Arceneaux, S Moorthy, M Peress, ...
Marketing letters 23 (2), 391-403, 2012
452012
Correcting for bias in retrospective data
R Shachar, Z Eckstein
Journal of applied econometrics 22 (3), 657-675, 2007
442007
The political participation puzzle and marketing
R Shachar
Journal of marketing research 46 (6), 798-815, 2009
362009
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