| Emotional awareness and emotional eating A Moon, H Berenbaum Cognition and Emotion 23 (3), 417-429, 2009 | 77 | 2009 |
| A secondary replication attempt of stereotype susceptibility (Shih, Pittinsky, & Ambady, 1999). A Moon, SS Roeder Social Psychology 45 (3), 199, 2014 | 58 | 2014 |
| The uncertain value of uncertainty: When consumers are unwilling to pay for what they like A Moon, LD Nelson Management Science, 2020 | 32* | 2020 |
| The power to control time: Power influences how much time (you think) you have A Moon, S Chen Journal of Experimental Social Psychology 54, 97-101, 2014 | 32 | 2014 |
| Overestimating the valuations and preferences of others. MH Jung, A Moon, LD Nelson Journal of Experimental Psychology: General 149 (6), 1193, 2020 | 28 | 2020 |
| Do people know how others view them? Two approaches for identifying the accuracy of metaperceptions K Donnelly, A Moon, CR Critcher Current opinion in psychology 43, 119-124, 2022 | 14 | 2022 |
| The overblown implications effect. A Moon, M Gan, CR Critcher Journal of personality and social psychology 118 (4), 720, 2020 | 10 | 2020 |
| Giving suggestions: Using quantity requests to increase donations A Moon, E VanEpps Journal of Consumer Research, 2022 | 7 | 2022 |
| When Willingness-to-Pay Seems Irrational: The Role of Perceived Market Price I Evangelidis, M Jung, A Moon Available at SSRN 4294247, 2022 | 3 | 2022 |
| The Illusion of Design: Framing Decisions As a Creative Process Increases Perceived Customization A Moon, M Bos | 2* | 2018 |
| The effect of positive stereotypes on performance: An open question (a response to Shih & Pittinsky, 2014). A Moon, SS Roeder Hogrefe Publishing 45 (4), 337, 2014 | 2 | 2014 |
| When Goods Were Odds: Do People Evaluate the Same Option Differently If it Was Previously Uncertain? B Hu, S Yin, A Moon Available at SSRN 4001081, 2023 | 1 | 2023 |
| How Consumers Use Rank Position and List Length in Product Evaluations U Barnea, A Moon, J Silverman Available at SSRN 4230301, 2023 | | 2023 |
| The Customization Premium: Consumers Value Custom Bundles More Than (Better) Standard Bundles A Moon, M Bos ACR North American Advances, 2021 | | 2021 |
