Jan F. Klein
Jan F. Klein
Assistant Professor, Department of Marketing, Tilburg University
Verified email at uvt.nl - Homepage
TitleCited byYear
Linking pop-up brand stores to brand experience and word of mouth: The case of luxury retail
JF Klein, T Falk, FR Esch, A Gloukhovtsev
Journal of Business Research 69 (12), 5761-5767, 2016
Customer Touchpoint Management für Corporate Brands umsetzen
FR Esch, JF Klein, C Knörle, M Schmitt
Corporate Brand Management, 427-448, 2014
The Dilemma of Service Productivity and Service Innovation: An Empirical Exploration in Financial Services
J Aspara, JF Klein, X Luo, H Tikkanen
Journal of Service Research, 2018
Wann passt Social Media zur Marke
FR Esch, JF Klein
Absatzwirtschaft 5 (14), 38-39, 2014
Strategie und Steuerung des Customer Touchpoint Management
FR Esch, JF Klein, C Knörle, M Schmitt
Handbuch Controlling der Kommunikation, 329-350, 2016
On customer touchpoints and brand outcomes
JF Klein
EBS Universität für Wirtschaft und Recht-EBS Business School, 2015
Offline und Online harmonisch verzahnen
FR Esch, JF Klein
Lebensmittelzeitung 26, 42, 2014
Measuring customer experiences: a text-based and pictorial scale
M Gahler, JF Klein, M Paul
Marketing Science Institute Working Paper Series Report, 2019
Restrictions in Spatial Competition: The Effects on Firms and Consumers
B Buechel, JF Klein
Homo Oeconomicus 33 (1-2), 157-172, 2016
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