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Felipe Pantoja
Felipe Pantoja
Montpellier Business School
Geverifieerd e-mailadres voor montpellier-bs.com
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How product-plot integration and cognitive load affect brand attitude: A replication
F Pantoja, P Rossi, A Borges
Journal of Advertising 45 (1), 113-119, 2016
322016
Background music tempo effects on food evaluations and purchase intentions
F Pantoja, A Borges
Journal of Retailing and Consumer Services 63, 102730, 2021
292021
What a delicious name! Articulatory movement effects on food perception and consumption
P Rossi, F Pantoja, A Borges, COC Werle
Journal of the Association for Consumer Research 2 (4), 392-401, 2017
29*2017
If I touch it, I will like it! The role of tactile inputs on gustatory perceptions of food items
A Borges, F Pantoja, P Rossi, A Yamim
Journal of Retailing and Consumer Services 53 (March), 2020
18*2020
Is it a matter of tempo? Music tempo effects on food’s purchase intentions and perceived taste: an abstract
F Pantoja, A Borges
Marketing Transformation: Marketing Practice in an Ever Changing World …, 2018
32018
Old, But Gold! the Role of Aging Stereotypes on Consumers’ Purchase Intentions in Second-Hand Marketplaces
F Pantoja, M Bakpayev, P Rossi, S Yoon
ACR North American Advances, 2016
32016
A meta-analytical review on the effects of in-game advertising on consumers’ attitudes: an abstract
C Araújo, F Pantoja, O Obilo
Finding New Ways to Engage and Satisfy Global Customers: Proceedings of the …, 2019
22019
The mind of the beholder: congruence effects in luxury product placements
P Rossi, F Pantoja, S Yoon, K Kim
International Journal of Advertising 42 (3), 562-588, 2023
12023
From Micro to Macro: Dealing with Uncertainties in the Global Marketplace
F Pantoja, S Wu
Proceedings of the 2020 Academy of Marketing Science (AMS) Annual Conference …, 2022
12022
Marketing Opportunities and Challenges in a Changing Global Marketplace: Proceedings of the 2019 Academy of Marketing Science (AMS) Annual Conference
S Wu, F Pantoja, N Krey
Springer Nature, 2020
12020
Marketing Opportunities and Challenges in a Changing Global Marketplace
S Wu, F Pantoja, N Krey
Conference proceedings AMSAC, 9, 2019
12019
The Mind of the Beholder: Luxury Product Placement and Product-Background Scene Congruency: An Abstract
P Rossi, F Pantoja, K Kim, S Yoon
Back to the Future: Using Marketing Basics to Provide Customer Value …, 2018
1*2018
Competitividade e dimensões Culturais: uma análise a partir dos bloCos eConômiCos união europeia e unasul
RH Barcelos, DG Chevarria, FCF Pantoja, AP Yamim, WM Nique
Revista de Administração da Universidade Federal de Santa Maria 9 (4), 544-558, 2016
12016
Improving the Effectiveness of Nutritional Labeling: The Role of Color
F Pantoja, P da Camara Rossi, A Borges
Let’s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era …, 2016
12016
From Micro to Macro: Dealing with Uncertainties in the Global Marketplace: Proceedings of the 2020 Academy of Marketing Science (AMS) Annual Conference
F Pantoja, S Wu
Springer Nature, 2022
2022
Enlightened Marketing in Challenging Times: Proceedings of the 2019 AMS World Marketing Congress (WMC)
F Pantoja, S Wu, N Krey
Springer Nature, 2020
2020
Psychological Effects of Social Exclusion on Stereotyping and Consumer Behavior: An Abstract
F Pantoja, P Rossi, M Bakpayev, S Yoon
Marketing Opportunities and Challenges in a Changing Global Marketplace …, 2020
2020
The Role of Label-Flavor Color Congruence on Consumer Judgments of Appropriateness and Visual Appeal: An Abstract
F Pantoja, JAL Fernandes
Boundary Blurred: A Seamless Customer Experience in Virtual and Real Spaces …, 2018
2018
Special Doctoral Colloquium Session: The Bumpy Road to Academia, Difficulties, Challenges, and Concerns Doctorate Students Face in the USA and Beyond (An Abstract)
N Krey, F Pantoja, R Frazer, DJ Ortinau
Marketing at the Confluence between Entertainment and Analytics: Proceedings …, 2017
2017
Shining Bright Like a Diamond? It Might Be Rich, But Only in Calories! A Structured Abstract
F Pantoja, A Borges, AP Yamim, P Rossi
Celebrating America’s Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing …, 2016
2016
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Artikelen 1–20