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Edwin J. Nijssen
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Exploring product and service innovation similarities and differences
EJ Nijssen, B Hillebrand, PAM Vermeulen, RGM Kemp
International journal of research in marketing 23 (3), 241-251, 2006
7102006
Examining the animosity model in a country with a high level of foreign trade
EJ Nijssen, SP Douglas
International Journal of Research in Marketing 21 (1), 23-38, 2004
6192004
Performance effects of using the balanced scorecard: a note on the Dutch experience
GJM Braam, EJ Nijssen
Long range planning 37 (4), 335-349, 2004
5772004
Executive insights: Integrating branding strategy across markets: Building international brand architecture
SP Douglas, CS Craig, EJ Nijssen
Journal of International Marketing 9 (2), 97-114, 2001
4642001
On the use of “borrowed” scales in cross‐national research: A cautionary note
SP Douglas, EJ Nijssen
International marketing review 20 (6), 621-642, 2003
2622003
Determinants of the adoption of new product development tools by industrial firms
EJ Nijssen, RT Frambach
Industrial Marketing Management 29 (2), 121-131, 2000
2572000
Success factors of line extensions of fast‐moving consumer goods
EJ Nijssen
European Journal of Marketing 33 (5/6), 450-474, 1999
2471999
Consumer world-mindedness, social-mindedness, and store image
EJ Nijssen, SP Douglas
Journal of International Marketing 16 (3), 84-107, 2008
2232008
Consumer world-mindedness and attitudes toward product positioning in advertising: An examination of global versus foreign versus local positioning
EJ Nijssen, SP Douglas
Journal of International Marketing 19 (3), 113-133, 2011
2182011
Exploring CRM effectiveness: an institutional theory perspective
B Hillebrand, JJ Nijholt, EJ Nijssen
Journal of the Academy of Marketing Science 39, 592-608, 2011
2162011
Strategic reactions of national brand manufacturers towards private labels: An empirical study in The Netherlands
PC Verhoef, EJ Nijssen, LM Sloot
European Journal of Marketing 36 (11/12), 1309-1326, 2002
2122002
Investigating industry context effects in consumer-firm relationships: preliminary results from a dispositional approach
E Nijssen, J Singh, D Sirdeshmukh, H Holzmüeller
Journal of the Academy of Marketing Science 31, 46-60, 2003
2062003
Awareness, use and effectiveness of models and methods for newproduct development
EJ Nijssen, KFM Lieshout
European Journal of Marketing 29 (10), 27-44, 1995
1791995
Accelerating new product development: A preliminary empirical test of a hierarchy of implementation
EJ Nijssen, ARL Arbouw, HR Commandeur
Journal of Product Innovation Management: An International Publication of …, 1995
1281995
Understanding workplace boredom among white collar employees: Temporary reactions and individual differences
GAH Van der Heijden, JJL Schepers, EJ Nijssen
European Journal of Work and Organizational Psychology 21 (3), 349-375, 2012
1232012
Unraveling willingness to cannibalize: a closer look at the barrier to radical innovation
EJ Nijssen, B Hillebrand, PAM Vermeulen
Technovation 25 (12), 1400-1409, 2005
1232005
Don’t just fix it, make it better! Using frontline service employees to improve recovery performance
GAH Van der Heijden, JJL Schepers, EJ Nijssen, A Ordanini
Journal of the Academy of marketing Science 41, 515-530, 2013
1192013
Conjoining international marketing and relationship marketing: exploring consumers’ cross-border service relationships
EJ Nijssen, H Van Herk
Journal of International Marketing 17 (1), 91-115, 2009
1072009
Innovation in the frontline: Exploring the relationship between role conflict, ideas for improvement, and employee service performance
JJL Schepers, EJ Nijssen, GAH Van der Heijden
International Journal of Research in Marketing 33 (4), 797-817, 2016
1002016
Why did they do it? How customers’ self-service technology introduction attributions affect the customer-provider relationship
EJ Nijssen, JJL Schepers, D Belanche
Journal of Service Management 27 (3), 276-298, 2016
992016
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Artikelen 1–20