| The evolution and future of retailing and retailing education D Grewal, S Motyka, M Levy Journal of Marketing Education 40 (1), 85-93, 2018 | 286 | 2018 |
| Do all roads lead to regulatory fit?: a meta-analytic synthesis S Motyka, D Grewal, NL Puccinelli, AL Roggeveen, T Avnet, A Daryanto, ... Journal of Consumer Psychology, 2014 | 215 | 2014 |
| Can you trust a customer's expression? Insights into nonverbal communication in the retail context NM Puccinelli, S Motyka, D Grewal Psychology & Marketing 27 (10), 964-988, 2010 | 78 | 2010 |
| The value of knowing what customers really want: The impact of salesperson ability to read non-verbal cues of affect on service quality NM Puccinelli, SA Andrzejewski, E Markos, T Noga, S Motyka Journal of Marketing Management 29 (3-4), 356-373, 2013 | 56 | 2013 |
| The emotional review–reward effect: how do reviews increase impulsivity? S Motyka, D Grewal, E Aguirre, D Mahr, K De Ruyter, M Wetzels Journal of the Academy of Marketing Science 46, 1032-1051, 2018 | 53 | 2018 |
| Disfluent vs. Fluent Price Offers: Paradoxical Role of Processing Disfluency CK S Motyka, R Suri, D Grewal Journal of the Academy of Marketing Sciences, 1-12, 2015 | 49* | 2015 |
| Store manager–store performance relationship: a research note TJ Arnold, D Grewal, S Motyka, N Kim, A Sharma, R Srivastava Journal of Retailing 95 (2), 144-155, 2019 | 42 | 2019 |
| Categorical versus dimensional thinking: improving anti-stigma campaigns by matching health message frames and implicit worldviews JH Meyer, K De Ruyter, D Grewal, K Cleeren, DI Keeling, S Motyka Journal of the academy of marketing science 48, 222-245, 2020 | 33 | 2020 |
| Beauty is truth: The effects of inflated product claims and website interactivity on evaluations of retailers' websites ADF Valdez, AV Cervantes, S Motyka Journal of Business Research 90, 67-74, 2018 | 20 | 2018 |
| Exploring international atmospherics: The impact on shopping behaviors based on the language of the lyrics of music played in global apparel retailers’ stores MP Toldos, EM González, S Motyka International Journal of Retail & Distribution Management 47 (4), 368-383, 2019 | 18 | 2019 |
| Understanding how to achieve competitive advantage through regulatory fit: a meta-analysis D Grewal, S Motyka, NM Puccinelli, AL Roggeveen, A Daryanto, ... Marketing Science Institute Research Report, 10-117, 2011 | 12 | 2011 |
| Effects of affect on consumer behavior: a meta-analytic integration NM Puccinelli, D Grewal, S Motyka, SA Andrzejewski, T Avnet Marketing Science Institute Working Paper Series, Report No. 16 114, 2016 | 5 | 2016 |
| Smiles Lead to More Smiles Unless They Lead to Tears N Puccinelli, D Grewal, S Motyka, S Andrzejewski, T Avnet Advances in consumer research 43, 662-666, 2015 | 2 | 2015 |
| A Meta-Analysis of Affect Induction Techniques: How Do Induction Characteristics, Context, and Measurement Factors Influence the Strength of Affect Induced? S Motyka, N Puccinelli, D Grewal, S Andrzejewski ACR Latin American Advances, 2014 | 1 | 2014 |
| Two Roads to Affect Effects N Puccinelli, D Grewal, S Motyka, S Andrzejewski, T Avnet, M Pham ACR North American Advances, 2016 | | 2016 |
| How to Make Everyone Happy: Moderators of Affect Induction Effectiveness N Puccinelli, D Grewal, S Motyka, S Andrzejewski ACR North American Advances, 2015 | | 2015 |
| Effects of Disfluency Versus Fluency of Price Promotions on Product Preference and Choice S Motyka, R Suri, D Grewal, C Kohli Advances in Consumer Research 43, 799, 2015 | | 2015 |
| Clarifying Convergent Validity Issues in Prevention Focus Scales: the Relation of Constraint to Prevention Focus S Motyka, R Knight, D Grewal, J Cunningham ACR North American Advances, 2014 | | 2014 |
| Clarifying Issues in Regulatory Fit Theory: The Relation of Affect and Measurement Scale Structure to Regulatory Focus and Fit S Motyka Brandeis University, 2013 | | 2013 |
| Corporate Communications in Uncertain Times: Messages of Hope Or Pride? A Roggeveen, A Mukhopadhyay, D Grewal ACR North American Advances, 2012 | | 2012 |
Dhruv GrewalProfessor of Marketing & Toyota Chair of Commerce and Electronic Business, Babson CollegeVerified email at babson.edu
