| Marketing's impact on firm value: Generalizations from a meta-analysis A Edeling, M Fischer Journal of Marketing Research 53 (4), 515-534, 2016 | 185 | 2016 |
| When does market share matter? New empirical generalizations from a meta-analysis of the market share–performance relationship A Edeling, A Himme Journal of Marketing 82 (3), 1-24, 2018 | 152 | 2018 |
| How, why, and when disclosure type matters for influencer marketing Z Karagür, JM Becker, K Klein, A Edeling International Journal of Research in Marketing 39 (2), 313-335, 2022 | 100 | 2022 |
| The marketing–finance interface: A new integrative review of metrics, methods, and findings and an agenda for future research A Edeling, S Srinivasan, DM Hanssens International Journal of Research in Marketing 38 (4), 857-876, 2021 | 83 | 2021 |
| Finding goldilocks influencers: How follower count drives social media engagement S Wies, A Bleier, A Edeling Journal of Marketing 87 (3), 383-405, 2023 | 70 | 2023 |
| Over, out, but present: Recalling former sponsorships A Edeling, S Hattula, T Bornemann European Journal of Marketing 51 (7/8), 1286-1307, 2017 | 22 | 2017 |
| Marvelous advertising returns? A meta-analysis of advertising elasticities in the entertainment industry A Schöndeling, AB Burmester, A Edeling, A Marchand, M Clement Journal of the Academy of Marketing Science 51 (5), 1019-1045, 2023 | 6 | 2023 |
| Does bigger still mean better? How digital transformation affects the market share–profitability relationship FA Sklenarz, A Edeling, A Himme, JRK Wichmann International Journal of Research in Marketing, 2024 | 2 | 2024 |
| How firm communication affects the impact of layoff announcements on brand strength over time S Stäbler, A Himme, A Edeling, M Backhaus International Journal of Research in Marketing 40 (3), 700-723, 2023 | 2 | 2023 |
| Thank you to the following ad hoc reviewers who reviewed papers for the Journal of Marketing during 2022. The editors greatly appreciate their expert and constructive reviews … AB Rosario, B Balducci, K Barasz, EW Bearden, Y Bhagwat, ... Journal of Marketing 86 (6), 1-3, 2022 | | 2022 |
| Competition and unethical firm behavior L Gemmer, A Edeling, M Fischer Proceedings of the European Marketing Academy 51, 106538, 0 | | |
| Empirical Generalizations in Marketing Performance Management A Edeling, T Bijmolt | | |
Alexander HimmeAssociate Professor Kühne Logistics UniversityGeverifieerd e-mailadres voor the-klu.org
