Jeffrey R. Parker
Jeffrey R. Parker
Associate Professor of Marketing, University of Illinois at Chicago
Verified email at
Cited by
Cited by
When shelf-based scarcity impacts consumer preferences
JR Parker, DR Lehmann
Journal of Retailing 87 (2), 142-155, 2011
Rejectable choice sets: How seemingly irrelevant no-choice options affect consumer decision processes
JR Parker, RY Schrift
Journal of Marketing Research 48 (5), 840-854, 2011
On the Mental Accounting of Restricted-Use Funds: How Gift Cards Change What People Purchase
N Reinholtz, DM Bartels, JR Parker
Journal of Consumer Research 42 (4), 596-614, 2015
Decision comfort
JR Parker, DR Lehmann, Y Xie
Journal of Consumer Research 43 (1), 113-133, 2016
How and when grouping low-calorie options reduces the benefits of providing dish-specific calorie information
JR Parker, DR Lehmann
Journal of Consumer Research 41 (1), 213-235, 2014
Staying the course: The option of doing nothing and its impact on postchoice persistence
RY Schrift, JR Parker
Psychological science 25 (3), 772-780, 2014
Building a multi-category brand: when should distant brand extensions be introduced?
JR Parker, DR Lehmann, KL Keller, MG Schleicher
Journal of the Academy of Marketing Science 46 (2), 300-316, 2018
DR Lehmann, JR Parker
Ams Review 7 (1), 36-51, 2017
Multistage decision processes: The impact of attribute order on how consumers mentally represent their choice
RY Schrift, JR Parker, G Zauberman, S Srna
Journal of Consumer Research 44 (6), 1307-1324, 2018
Cross-buying after product failure recovery? Depends on how you feel about it
N Umashankar, R Srinivasan, JR Parker
Journal of Marketing Theory and Practice 24 (1), 1-22, 2016
Autonomy in consumer choice
K Wertenbroch, RY Schrift, JW Alba, A Barasch, A Bhattacharjee, ...
Marketing Letters 31, 429-439, 2020
The past, present, and future of consumer research
MS Malter, MB Holbrook, BE Kahn, JR Parker, DR Lehmann
Marketing Letters 31 (2), 137-149, 2020
How and why the collaborative consumption of food leads to overpurchasing, overconsumption, and waste
JR Parker, N Umashankar, MG Schleicher
Journal of Public Policy & Marketing 38 (2), 154-171, 2019
How Product Type and Organic Label Structure Combine to Influence Consumers’ Evaluations of Organic Foods
JR Parker, I Paul, R Hamilton, O Rodriguez-Vila, SG Bharadwaj
Journal of Public Policy & Marketing, 0743915620922873, 2020
Perceived momentum influences responsibility judgments.
JR Parker, I Paul, N Reinholtz
Journal of Experimental Psychology: General 149 (3), 482, 2020
Shelf layout and consumer preferences
JR Parker, AR Koschmann
Handbook of Research on Retailing, 2018
Don’T Forget the Accountant: Role-Integration Increases the Fungibility of Mentally Accounted Resources
I Paul, J Parker, S Loughran Dommer
ACR North American Advances, 2018
Where You Shop Affects How You Choose: Retailer Price Image and the Importance of Enriched versus Comparable Attributes
JS Larson, R Hamilton, JR Parker
Journal of the Association for Consumer Research 6 (1), 130-141, 2021
Label Structure, Processing Disfluency, and Consumers’ Responses to Credence-Labeled Foods
JR Parker, O Rodriguez-Vila, R Hamilton, I Paul, S Bharadwaj
ACR North American Advances, 2017
Mentally Accounting for Restricted Funds: How Gift Cards Change Preferences
N Reinholtz, D Bartels, J Parker
Proceedings of the Annual Meeting of the Cognitive Science Society 36 (36), 2014
The system can't perform the operation now. Try again later.
Articles 1–20