Felipe Zambaldi

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Maria José TonelliProfessora na FGV EAESPGeverifieerd e-mailadres voor fgv.br
Mateus PonchioProfessor of Consumer Behavior and Quantitative Methods, FGV-EAESPGeverifieerd e-mailadres voor fgv.br
Francisco José Espósito Aranha FilhoFGV EAESP, Escola de Administração de Empresas de São PauloGeverifieerd e-mailadres voor fgv.br
Fabio Vinicius de Macedo BergamoUniversidade Estadual do Sudoeste da BahiaGeverifieerd e-mailadres voor uesb.edu.br
Antonio Carlos GiulianiPrograma de Pós-Graduação em Administração - Universidade Metodista de PiracicabaGeverifieerd e-mailadres voor unimep.br
Edmilson Alves de MoraesFEIGeverifieerd e-mailadres voor fei.edu.br
Eduardo de Rezende FranciscoProfessor de Carreira - FGV-EAESPGeverifieerd e-mailadres voor fgv.br
Maria Tereza Leme FleuryDiretora FGV - EAESPGeverifieerd e-mailadres voor fgv.br
Leandro GuissoniProfessor of Marketing, Business Administration School of São Paulo, Getulio Vargas Foundation, FGVGeverifieerd e-mailadres voor fgv.br
Jonny Mateus RodriguesProfessor at Escola de Administração de Empresas de São Paulo da Fundação Getulio VargasGeverifieerd e-mailadres voor fgv.br
"Francisco José da Costa"UFPBGeverifieerd e-mailadres voor ccsa.ufpb.br
Hedibert Freitas LopesProfessor of Statistics and Econometrics - INSPER Institute of Education and ResearchGeverifieerd e-mailadres voor insper.edu.br
Eduardo H. DinizProfessor of Information Systems, Escola de Administração de Empresas de São Paulo - FGVGeverifieerd e-mailadres voor fgv.br
Tania Pereira ChristopoulosProfessor no curso de marketing e do Programa de Pós-graduação em Sustentabilidade, Universidade deGeverifieerd e-mailadres voor usp.br
Martin JayoUniversidade de São PauloGeverifieerd e-mailadres voor usp.br
Edgard BarkiFGV-EAESPGeverifieerd e-mailadres voor fgv.br
Cristiano do Amaral Britto de CastroProfessor de Marketing, Escola Superior de Propaganda e MarketingGeverifieerd e-mailadres voor espm.br
Carlos Eduardo LourencoFundação Getulio VargasGeverifieerd e-mailadres voor fgv.br
Eduardo Eugênio SpersUniversidade de São PauloGeverifieerd e-mailadres voor usp.br
Rafael GoldszmidtBrazilian School of Public and Business Administration, Getulio Vargas FoundationGeverifieerd e-mailadres voor fgv.br

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Felipe Zambaldi

Fundação Getulio Vargas

Geverifieerd e-mailadres voor fgv.br

Marketing Métodos Quantitativos


Titel Sorteren op citaties Sorteren op jaar Sorteren op titel	Geciteerd door Geciteerd door	Jaar
Análise fatorial em administração F Aranha, F Zambaldi Cengage Learning, 2008	188	2008
Credit granting to small firms: A Brazilian case F Zambaldi, F Aranha, H Lopes, R Politi Journal of Business Research 64 (3), 309-315, 2011	129	2011
Rigor, relevância e desafios da academia em administração: tensões entre pesquisa e formação profissional AO Mascarenhas, F Zambaldi, EA Moraes Revista de Administração de Empresas 51, 265-279, 2011	110	2011
Student loyalty based on relationship quality: an analysis on higher education institutions FV de Macedo Bergamo, AC Giuliani, F Zambaldi, MC Ponchio Brazilian Business Review 9 (2), 26-46, 2012	109*	2012
Consumer engagement in social media: scale comparison analysis M Ferreira, F Zambaldi, DS Guerra Journal of product & brand management 29 (4), 491-503, 2020	67	2020
MEASUREMENT IN MARKETING: CURRENT SCENARIO, RECOMMENDATIONS AND CHALLENGES. F Zambaldi, FJ da Costa, M Canniatti Ponchio REMark: Revista Brasileira de Marketing 13 (2), 2014	61*	2014
Groups of services delivered by Brazilian branchless banking and respective network integration models M Jayo, EH Diniz, F Zambaldi, TP Christopoulos Electronic Commerce Research and Applications 11 (5), 504-517, 2012	48	2012
Motivação em Programas de Voluntariado Empresarial: Um Estudo de Caso A Mascarenhas, F Zambaldi, C Varela Organizações em Contexto 9 (17), 229-246, 2013	40	2013
The mediating role of consumer engagement with the brand community and its effect on corporate reputation M Ferreira, F Zambaldi International Journal on Media Management 21 (1), 45-64, 2019	30	2019
Cognitive and emotional resistance to innovations: concept and measurement CAB Castro, F Zambaldi, MC Ponchio Journal of Product & Brand Management 29 (4), 441-455, 2020	28	2020
Firm performance effects of nurturing political connections through campaign contributions R Bandeira-de-Mello, R Marcon, RGBGF Zambaldi African Journal of Business Management 6 (9), 3327, 2012	27	2012
De prospect a aluno: fatores influenciadores da escolha de uma instituição de ensino superior FV de Bergamo, MC Ponchio, F Zambaldi, AC Giuliani, EE Spers Base Revista de Administração e Contabilidade da UNISINOS 7 (3), 182-193, 2010	26	2010
Electricity consumption as a predictor of household income: a spatial statistics approach EDR Francisco, F Aranha, F Zambaldi, R Goldszmidt Advances in Geoinformatics: VIII Brazilian Symposium on GeoInformatics …, 2007	25	2007
Ostentation and funk: An integrative model of extended and expanded self theories under the lenses of compensatory consumption C Abdalla, F Zambaldi International Business Review 25 (3), 633–645, 2016	21	2016
Brazilian multinationals competences: impacts of a “tug of war” between cultural legacies and global mindedness GG Reis, MTL Fleury, ACC Fleury, F Zambaldi Brazilian Business Review 12 (1), 55-79, 2015	21	2015
Diversity management and performance: a review of evidence and findings in academic papers from 1973 to 2003 F Aranha, F Zambaldi, E Francisco International Congress of Applied Psychology 26, 2006	21	2006
Consumer brand engagement concept and measurement: Toward a refined approach CE Lourenco, JF Hair Jr, F Zambaldi, MC Ponchio Journal of Retailing and Consumer Services 68, 103053, 2022	20	2022
As Relações entre Materialismo, Atitude ao Endividamento, Vulnerabilidade Social e Contratação de Dívida para Consumo: um estudo empírico envolvendo famílias de baixa renda no … AG Moura, F Aranha, F Zambaldi, MC Ponchio Anais. Rio de Janeiro: EMA, 2006	17	2006
Validação de escala para mensurar resiliência por meio da Teoria de Resposta ao Item (TRI) PY Sabbag, P Bernardi Jr, R Goldszmidt, F Zambaldi XXXIV Encontro Da ANPAD, 1-15, 2010	16	2010
Distribution effectiveness through full-and self-service channels under economic fluctuations in an emerging market LA Guissoni, JM Rodrigues, F Zambaldi, MF Neves Journal of Retailing 97 (4), 545-560, 2021	13	2021

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