| Product placement in mass media: a review and bibliometric analysis F Guo, G Ye, L Hudders, W Lv, M Li, VG Duffy Journal of Advertising 48 (2), 215-231, 2019 | 117 | 2019 |
| Distinguishing and quantifying the visual aesthetics of a product: an integrated approach of eye-tracking and EEG F Guo, M Li, M Hu, F Li, B Lin International Journal of Industrial Ergonomics 71, 47-56, 2019 | 73 | 2019 |
| Applying eye tracking and electroencephalography to evaluate the effects of placement disclosures on brand responses F Guo, G Ye, VG Duffy, M Li, Y Ding Journal of Consumer Behaviour 17 (6), 519-531, 2018 | 44 | 2018 |
| Research on color optimization of tricolor product considering color harmony and users' emotion F Guo, F Li, M Nagamachi, M Hu, M Li Color Research & Application 45 (1), 156-171, 2020 | 39 | 2020 |
| Effects of visual complexity on user search behavior and satisfaction: an eye-tracking study of mobile news apps F Guo, J Chen, M Li, W Lyu, J Zhang Universal Access in the Information Society 21 (4), 795-808, 2022 | 34 | 2022 |
| The effect of a humanoid robot’s emotional behaviors on users’ emotional responses: Evidence from pupillometry and electroencephalography measures F Guo, M Li, Q Qu, VG Duffy International Journal of Human–Computer Interaction 35 (20), 1947-1959, 2019 | 33 | 2019 |
| Improvement of rib-grid structure of thin-walled tube with helical grid-stiffened ribs based on the multi-mode filling behaviors in flow forming W Lyu, M Zhan, PF Gao, M Li, YD Lei, F Ma Journal of Materials Processing Technology 296, 117167, 2021 | 23 | 2021 |
| Evaluating users’ preference for the appearance of humanoid robots via event-related potentials and spectral perturbations F Guo, M Li, J Chen, VG Duffy Behaviour & Information Technology 41 (7), 1381-1397, 2022 | 21 | 2022 |
| The effect of short-form video addiction on users’ attention Y Chen, M Li, F Guo, X Wang Behaviour & Information Technology 42 (16), 2893-2910, 2023 | 19 | 2023 |
| Effects of robot gaze and voice human-likeness on users’ subjective perception, visual attention, and cerebral activity in voice conversations M Li, F Guo, X Wang, J Chen, J Ham Computers in Human Behavior 141, 107645, 2023 | 12 | 2023 |
| A visual and neural evaluation of the affective impression on humanoid robot appearances in free viewing M Li, F Guo, Z Ren, VG Duffy International Journal of Industrial Ergonomics 88, 103159, 2022 | 10 | 2022 |
| Effects of mobile news interface design features on users’ gaze behaviours and behavioural performance: evidence from China X Wang, F Guo, M Li, X Tian Behaviour & Information Technology 40 (16), 1741-1754, 2021 | 10 | 2021 |
| Effects of anthropomorphic design cues of chatbots on users’ perception and visual behaviors J Chen, F Guo, Z Ren, M Li, J Ham International Journal of Human–Computer Interaction, 1-19, 2023 | 9 | 2023 |
| The effect of arm support and control modes on muscle fatigue, eye fatigue, and posture changes in mobile game use among young adults F Guo, L Liu, M Li, RL Greene Human Factors and Ergonomics in Manufacturing & Service Industries 31 (5 …, 2021 | 9 | 2021 |
| A video-based, eye-tracking study to investigate the effect of eHMI modalities and locations on pedestrian–automated vehicle interaction F Guo, W Lyu, Z Ren, M Li, Z Liu Sustainability 14 (9), 5633, 2022 | 8 | 2022 |
| Evaluating users’ auditory affective preference for humanoid robot voices through neural dynamics M Li, F Guo, J Chen, VG Duffy International Journal of Human–Computer Interaction 39 (20), 3875-3893, 2023 | 6 | 2023 |
| Consumers’ different neural activity and attitude to the leading brand and imitator. X Zhang, F Guo, S Li, M Li, H Chen Journal of Neuroscience, Psychology, and Economics 11 (3), 166, 2018 | 5 | 2018 |
| Multisensory integration effect of humanoid robot appearance and voice on users’ affective preference and visual attention M Li, F Guo, C Fang, F Li Behaviour & Information Technology 42 (14), 2387-2406, 2023 | 3 | 2023 |
| How do expert reviews and consumer reviews affect purchasing decisions? An event-related potential study. F Guo, J Chen, M Li, G Ye, J Li Journal of Neuroscience, Psychology, and Economics 15 (2), 101, 2022 | 3 | 2022 |
| Research on the neural mechanism of subconscious evaluation of mobile interfaces in smart apps X Wang, F Guo, M Li International Journal of Human–Computer Interaction 40 (4), 1012-1021, 2024 | 1 | 2024 |
Vincent G. DuffyProfessor of Industrial Engineering, Purdue UniversityGeverifieerd e-mailadres voor purdue.edu
