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Tamer Elsharnouby
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Customer relationship building: The role of brand attractiveness and consumer–brand identification
AM Elbedweihy, C Jayawardhena, MH Elsharnouby, TH Elsharnouby
Journal of Business Research 69 (8), 2901-2910, 2016
3942016
Student co-creation behavior in higher education: The role of satisfaction with the university experience
TH Elsharnouby
Journal of marketing for higher education 25 (2), 238-262, 2015
2362015
Customer participation in online co-creation experience: the role of e-service quality
TH Elsharnouby, AA Mahrous
Journal of Research in Interactive Marketing 9 (4), 313-336, 2015
1062015
Change or perish: Examining the role of human capital and dynamic marketing capabilities in the hospitality sector
TH Elsharnouby, S Elbanna
Tourism Management 82, 104184, 2021
1022021
How sociable is your university brand? An empirical investigation of university social augmenters’ brand equity
A Eldegwy, TH Elsharnouby, W Kortam
International Journal of Educational Management 32 (5), 912-930, 2018
722018
A broader concept of relationships: Identifying new forms of consumer–provider interactions in Egyptian financial services
T Elsharnouby, E Parsons
Journal of Marketing Management 26 (13-14), 1367-1388, 2010
372010
Revisiting the relationship between formal planning process and planning effectiveness: Do organizational capabilities and decision-making style matter?
S Elbanna, TH Elsharnouby
International Journal of Contemporary Hospitality Management 30 (2), 1016-1034, 2018
342018
Participation behaviour among international students: the role of satisfaction with service augmentation and brand choice attainment
TH Elsharnouby
International Journal of Educational Management 30 (5), 679-697, 2016
342016
When relationship marketing goes wrong: opportunism and consumer well-being in consumer-bank relationships
T Elsharnouby, E Parsons
Journal of Relationship Marketing 12 (2), 141-163, 2013
172013
You are what you communicate: on the relationships among university brand personality, identification, student participation, and citizenship behaviour
F Naheen, TH Elsharnouby
Journal of Marketing for Higher Education, 1-22, 2021
152021
Like father like son: the role of similar-education parents in their children’s university choice
A Eldegwy, TH Elsharnouby, W Kortam
Journal of Marketing for Higher Education, 1-20, 2022
132022
Consumer approach intentions amid COVID-19: the role of safety compliance and perceived risk
AA Maher, TH Elsharnouby, AM Aljafari
International journal of contemporary hospitality management 34 (3), 972-992, 2022
102022
Deception in advertising revisited: Antecedents and differences in perception across consumer groups
D Fathy, TH Elsharnouby, EA Aish
International Journal of Business and Emerging Markets 8 (4), 403-425, 2016
92016
Voicing perceptions of local job seekers and employees toward workforce nationalization and employment
TH Elsharnouby, H Younis, S Elbanna, N Mauji
Employee Relations: The International Journal 45 (3), 615-636, 2022
82022
Foreigner service orientation: does the perception of other consumers matter?
AA Maher, TH Elsharnouby
Journal of Consumer Marketing 37 (3), 305-315, 2020
82020
Development of Gulf Cooperation Council human resources: an evidence-based review of workforce nationalization
S Elbanna, SM Obeidat, H Younis, TH Elsharnouby
Employee Relations: The International Journal 45 (5), 1129-1160, 2023
52023
Consumer trust in consumer-service provider relationships: An exploratory study of Egyptian banking
T Elsharnouby, E Parsons
Academy of Marketing, 2010
52010
Controversial debates about workforce nationalisation: Perspectives from the Qatari higher education industry
H Younis, T Elsharnouby, S Elbanna
Human Resource Development International 27 (1), 58-82, 2024
32024
Local consumer well‐being in a multicultural marketplace: From conflict to engagement
TH Elsharnouby, AA Maher
International journal of consumer studies 47 (4), 1397-1415, 2023
32023
Blue blood students of occupational dynasties and their university choice: the moderating role of parent–child occupational following
A Eldegwy, TH Elsharnouby, W Kortam
Journal of Marketing for Higher Education, 1-24, 2023
32023
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