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Co-authors
- Anne SouchonProfessor of International Marketing, Loughborough UniversityVerified email at lboro.ac.uk
- Chanaka JayawardhenaProfessor of Marketing, University of SurreyVerified email at surrey.ac.uk
- Cathryn HartLoughborough UniversityVerified email at lboro.ac.uk
- Olivier SibaiMarketing Lecturer, BirkbeckVerified email at bbk.ac.uk
- Kristine DE VALCKProfessor of Marketing, HEC ParisVerified email at hec.fr
- Paul HughesLancaster University Management SchoolVerified email at lancaster.ac.uk
- Joćo S. OliveiraSenior Lecturer in International Marketing, University of EssexVerified email at essex.ac.uk
- Ekaterina NemkovaAssociate Professor, IESEG School of ManagementVerified email at ieseg.fr
- Heiner EvanschitzkyAlliance Manchester Business School, The University of ManchesterVerified email at manchester.ac.uk
- Dr Belinda DewsnapSchool of Business & Economics, Loughborough University, UK.Verified email at lboro.ac.uk
- Joanna Pokorska-ZareUniversity of BirminghamVerified email at bham.ac.uk
- Vicky M. StoryProfessor of Marketing, Loughborough UniversityVerified email at lboro.ac.uk
- Nathaniel BosoKwame Nkrumah University of Science & TechnologyVerified email at knust.edu.gh
- Michael Jay PolonskyAlfred Deakin Professor and Head of the Department of Marketing, Deakin University - AustraliaVerified email at deakin.edu.au
- Joseph F. Hair, Jr.University of South Alabama, Cleverdon Chair of BusinessVerified email at southalabama.edu
- Ian LingsProfessor of Marketing, Queensland University of Technology, Brisbane, AustraliaVerified email at qut.edu.au