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Erin Anderson
Erin Anderson
Professor of Marketing
Verified email at INSEAD.edu
Title
Cited by
Cited by
Year
The use of pledges to build and sustain commitment in distribution channels
E Anderson, B Weitz
Journal of marketing research, 18-34, 1992
61721992
Determinants of continuity in conventional industrial channel dyads
E Anderson, B Weitz
Marketing science 8 (4), 310-323, 1989
44481989
Modes of foreign entry: A transaction cost analysis and propositions
E Anderson, H Gatignon
The internationalization of the firm, 185-207, 1999
4374*1999
Modes of foreign entry: A transaction cost analysis and propositions
E Anderson, H Gatignon
Journal of international business studies 17 (3), 1-26, 1986
43741986
Multinational Corporation's Degree of Control over Foreign Subsidiaries: An Empirical Test of a Transaction Cost Explanation, The
H Gatignon, E Anderson
JL Econ. & Org. 4, 305, 1988
21921988
Marketing channels
AT Coughlan, E Anderson, LW Stern, AI Ansary
Pearson/Prentice Hall, 2006
14872006
Marketing channels. 6th
AT Coughlan, E Anderson, LW Stern, AI El-Ansary
Upper Saddle River (NJ): Prentice Hall, 2001
1479*2001
Adel l, El-Ansary,“Marketing Channels,”
AT Coughlan, LW Sterm, E Anderson
Prentice Hall, 2003
1467*2003
International market entry and expansion via independent or integrated channels of distribution
E Anderson, AT Coughlan
The Journal of Marketing, 71-82, 1987
13781987
Perspectives on behavior-based versus outcome-based salesforce control systems
E Anderson, RL Oliver
The Journal of Marketing, 76-88, 1987
11711987
An empirical test of the consequences of behavior-and outcome-based sales control systems
RL Oliver, E Anderson
The Journal of Marketing, 53-67, 1994
11471994
Integration of the sales force: an empirical examination
E Anderson, DC Schmittlein
The Rand Journal of Economics, 385-395, 1984
10751984
Safeguarding interorganizational performance and continuity under ex post opportunism
SD Jap, E Anderson
Management Science 49 (12), 1684-1701, 2003
9892003
Two firms, one frontier: On assessing joint venture performance
E Anderson
Sloan management review 31 (2), 19-30, 1990
9171990
The dark side of close relationships
E Anderson, S Jap
Sloan Management, 2012
811*2012
Resource allocation behavior in conventional channels
E Anderson, LM Lodish, BA Weitz
Journal of marketing Research, 85-97, 1987
7931987
Reputation management as a motivation for sales structure decisions
AM Weiss, E Anderson, DJ MacInnis
The Journal of Marketing, 74-89, 1999
6691999
Make-or-buy decisions: vertical integration and marketing productivity
E Anderson, BA Weitz
Sloan Management Review 27 (3), 3-20, 1986
5791986
Buyer-supplier relations in industrial markets: when do buyers risk making idiosyncratic investments?
M Bensaou, E Anderson
Organization Science 10 (4), 460-481, 1999
5301999
Canais de marketing e distribuição
AT Coughlan, E Anderson, LW Stern, AI El-Ansary
Bookman, 2002
529*2002
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Articles 1–20