Ethics of authenticity: Social media influencers and the production of sponsored content ML Wellman, R Stoldt, M Tully, B Ekdale Journal of Media Ethics 35 (2), 68-82, 2020 | 220 | 2020 |
Professionalizing and profiting: The rise of intermediaries in the social media influencer industry R Stoldt, M Wellman, B Ekdale, M Tully Social Media+ Society 5 (1), 2056305119832587, 2019 | 110 | 2019 |
Black squares for Black lives? Performative allyship as credibility maintenance for social media influencers on Instagram ML Wellman Social Media+ Society 8 (1), 20563051221080473, 2022 | 94 | 2022 |
Trans-mediated parasocial relationships: Private Facebook groups foster influencer–follower connection ML Wellman New Media & Society 23 (12), 3557-3573, 2021 | 38 | 2021 |
What it means to be a bodybuilder: social media influencer labor and the construction of identity in the bodybuilding subculture ML Wellman The Communication Review 23 (4), 273-289, 2020 | 12 | 2020 |
Previvorship posting: why breast cancer previvors share their stories on social media ML Wellman, AE Holton, KA Kaphingst Health Communication 38 (11), 2441-2449, 2023 | 11 | 2023 |
“A friend who knows what they’re talking about”: Extending source credibility theory to analyze the wellness influencer industry on Instagram ML Wellman New Media & Society, 14614448231162064, 2023 | 9 | 2023 |
Dodging negativity like it’s my freaking job: marketing postfeminist positivity through Beachbody fitness on Instagram K Prins, ML Wellman Feminist Media Studies 23 (3), 1292-1308, 2023 | 7 | 2023 |
Social media influencer rhetoric and the domestication of health at every size on Instagram ML Wellman Rhetoric of Health & Medicine 5 (1), 38-65, 2022 | 4 | 2022 |
“Where do I go? Who do I go to?”: BRCA Previvors, genetic counselors and family planning ML Wellman, AE Holton, KA Kaphingst PEC innovation 2, 100157, 2023 | 2 | 2023 |
Social Media Influencers and the Operationalization of Credibility in the Wellness Industry ML Wellman The University of Utah, 2022 | 1 | 2022 |
Book Review: Hund, Emily. The Influencer Industry: The Quest for Authenticity on Social Media (Princeton, NJ: Princeton University Press, 2023) ML Wellman Media Industries 10 (2), 2024 | | 2024 |
# FAITHANDFITNESSCOLLIDE: SPREADING THE WORD OF MULTILEVEL MARKETING IN CHRISTIAN WOMEN’S FITNESS INSTAGRAM POSTS K Prins, M Wellman AoIR Selected Papers of Internet Research, 2021 | | 2021 |
Gold's Gym as a" Home": Exploring the Tensions Between Traditional Bodybuilders and Fitness Influencers in a Commercially Branded Space M Wellman The University of Iowa, 2018 | | 2018 |
134 Voters-Turned-Political Influencers: Social Media Users Maintain Popularity by Cultivating Support for 2020 US Presidential Election Candidates KE Brooks, ML Wellman Social Media Politics: Digital Discord in the 2020 Presidential Election …, 0 | | |
Voters-Turned-Political Influencers: Social Media Users Maintain Popularity by Cultivating Support for 2020 US Presidential Election Candidates KE Brooks, ML Wellman Social Media Politics, 134-153, 0 | | |
Investigating BRCA previvors’ utilization of social media for health decision making and social support Proposal submitted to the Utah Center for ELSI Research V. 1. April 12 … M Wellman, KA Kaphingst, A Holton, C Matsen | | |