Simone Wies
Title
Cited by
Cited by
Year
Firm innovation and the ratchet effect among consumer packaged goods firms
C Moorman, S Wies, N Mizik, FJ Spencer
Marketing Science 31 (6), 934-951, 2012
402012
Going public: How stock market listing changes firm innovation behavior
S Wies, C Moorman
Journal of Marketing Research 52 (5), 694-709, 2015
382015
Relationship marketing's role in managing the firm–investor dyad
AOI Hoffmann, JME Pennings, S Wies
Journal of Business Research 64 (8), 896-903, 2011
342011
Can Advertising Investments Counter the Negative Impact of Shareholder Complaints on Firm Value?
S Wies, AOI Hoffmann, J Aspara, JME Pennings
Journal of Marketing 83 (4), 58-80, 2019
82019
The system can't perform the operation now. Try again later.
Articles 1–4