Ruud Custers
Ruud Custers
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The unconscious will: How the pursuit of goals operates outside of conscious awareness
R Custers, H Aarts
Science 329 (5987), 47-50, 2010
6702010
Positive affect as implicit motivator: on the nonconscious operation of behavioral goals.
R Custers, H Aarts
Journal of personality and social psychology 89 (2), 129, 2005
6592005
The nonconscious cessation of goal pursuit: When goals and negative affect are coactivated.
H Aarts, R Custers, RW Holland
Journal of personality and social psychology 92 (2), 165, 2007
3312007
On the inference of personal authorship: Enhancing experienced agency by priming effect information
H Aarts, R Custers, DM Wegner
Consciousness and cognition 14 (3), 439-458, 2005
3152005
Preparing and motivating behavior outside of awareness
H Aarts, R Custers, H Marien
Science 319 (5870), 1639-1639, 2008
2992008
Mechanisms of motivation–cognition interaction: challenges and opportunities
TS Braver, MK Krug, KS Chiew, W Kool, JA Westbrook, NJ Clement, ...
Cognitive, Affective, & Behavioral Neuroscience 14 (2), 443-472, 2014
2932014
Mindful attention prevents mindless impulses
EK Papies, LW Barsalou, R Custers
Social Psychological and Personality Science 3 (3), 291-299, 2012
2422012
The unconscious eye opener: Pupil dilation reveals strategic recruitment of resources upon presentation of subliminal reward cues
E Bijleveld, R Custers, H Aarts
Psychological Science 20 (11), 1313-1315, 2009
2212009
In search of the nonconscious sources of goal pursuit: Accessibility and positive affective valence of the goal state
R Custers, H Aarts
Journal of Experimental Social Psychology 43 (2), 312-318, 2007
1862007
The goal‐dependent automaticity of drinking habits
P Sheeran, H Aarts, R Custers, A Rivis, TL Webb, R Cooke
British Journal of Social Psychology 44 (1), 47-63, 2005
1772005
Perception in the service of goal pursuit: Motivation to attain goals enhances the perceived size of goal-instrumental objects
M Veltkamp, H Aarts, R Custers
Social Cognition 26 (6), 720-736, 2008
1642008
Goal priming and the affective-motivational route to nonconscious goal pursuit
H Aarts, R Custers, M Veltkamp
Social cognition 26 (5), 555-577, 2008
1642008
Social stereotypes and automatic goal pursuit
H Aarts, TL Chartrand, R Custers, U Danner, G Dik, VE Jefferis, ...
Social Cognition 23 (6), 465-490, 2005
1552005
Unconscious reward cues increase invested effort, but do not change speed–accuracy tradeoffs
E Bijleveld, R Custers, H Aarts
Cognition 115 (2), 330-335, 2010
1532010
Beyond priming effects: The role of positive affect and discrepancies in implicit processes of motivation and goal pursuit
R Custers, H Aarts
European review of social psychology 16 (1), 257-300, 2005
1232005
Unconscious goal activation and the hijacking of the executive function.
H Marien, R Custers, RR Hassin, H Aarts
Journal of personality and social psychology 103 (3), 399, 2012
1112012
Priming and authorship ascription: When nonconscious goals turn into conscious experiences of self-agency.
H Aarts, R Custers, H Marien
Journal of personality and social psychology 96 (5), 967, 2009
1072009
Goal-discrepant situations prime goal-directed actions if goals are temporarily or chronically accessible
R Custers, H Aarts
Personality and Social Psychology Bulletin 33 (5), 623-633, 2007
912007
Once the money is in sight: Distinctive effects of conscious and unconscious rewards on task performance
E Bijleveld, R Custers, H Aarts
Journal of Experimental Social Psychology 47 (4), 865-869, 2011
762011
Motivating consumer behavior by subliminal conditioning in the absence of basic needs: Striking even while the iron is cold
M Veltkamp, R Custers, H Aarts
Journal of Consumer Psychology 21 (1), 49-56, 2011
742011
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