Markus Gahler
Title
Cited by
Cited by
Year
Pay-What-You-Want im Internet: Empirische Analyse der Einflussgrößen auf die freiwillige Zahlungsbereitschaft
M Gahler
Springer-Verlag, 2015
92015
Measuring customer experiences: a text-based and pictorial scale
M Gahler, JF Klein, M Paul
Marketing Science Institute Working Paper Series Report, 2019
22019
The CX scale: towards a holistic measure of customer experience
M Gahler, M Paul, JF Klein
2018
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Articles 1–3